WEBSITE PRIVACY POLICY
This website is provided Mulberry Family Medicine PLLC (collectively, “Mulberry Family Medicine,” “our,” “us” or “we”). We respect the right to privacy of our patients and every person who visits mulberrymd.com.
This policy describes the information we may collect from you when you visit mulberrymd.com. This policy describes our practices for data collection, maintenance and disclosure. By accessing, browsing and/or using our website and services, you agree to accept the terms of this Privacy Policy and the Terms and Conditions. If you do not accept the terms of this Privacy Policy and the Terms and Conditions, please do not use our website. This policy does not apply to websites not maintained or controlled by Mulberry Family Medicine, including any website, mobile app or online service you access through links on mulberrymd.com.
Personal Information We Collect and Use
We collect basic information about users of our website to improve the user experience. Mulberry Family Medicine may collect two types of information:
Personally identifiable information that you voluntarily provide to us when you access certain features as noted below in this Privacy Policy.
Usage information that is collected automatically as you access and browse mulberrymd.com through tracking mechanisms.
Voluntary Information That You Provide on our Website
Mulberry Family Medicine collects personally identifiable information that you voluntarily and knowingly enter into data fields on our website. This includes information you input into online forms or fields. This includes but is not limited to name, address, email address, phone number(s), and other information you submit via contact forms, appointment requests, or newsletter signups.
Additionally, we may retain email and other communications that you send us via the website in order to process your inquiries, send you follow-up information and improve our services.
Information Automatically Collected on our Websites
When you access our website, Mulberry Family Medicine may collect information through automatic data collection technologies. This information may include, for example, your Internet Protocol (IP) address, your internet browser type, and your device type. This information is collected to help us improve our website and provide an improved online experience. This information may be collected using various technologies including cookies, as explained below.
Information Collected Using Cookies and Other Tracking Technologies
We use “cookies” and other data collection technologies to maintain basic website analytics. Cookies can help websites know if you've visited before, or help them remember your preferences. This information does not identify you or contain any of your health information. The data is collected on an aggregate, anonymous basis.
Most web browsers automatically accept cookies; however, you may be able to change your browser setting to prevent the acceptance of cookies. Please note that certain changes to your browser settings may prevent you from using some of the features and functionalities of our website. Consult the website for your internet service provider or browser for information about deleting cookies.
How We Use Information Collected
We use the information we collect from you to make your experience better on our website. This may include: helping us run and maintain our website, study website traffic patterns and generally learn about the usage of our website to enhance existing features, products or services. We may also use the information you provided us with to communicate with you. For example, if you filled out a form on our website, we may use that information to get back to you.
We do not sell any of your personal information we collect to third parties.
Data Security
Mulberry Family Medicine has put in place measures to protect the information we collect and store, such as using special technology and security rules to keep it safe from being lost, misused, or changed. However, sending information over the internet is never completely safe. Even though we work hard to protect your personal details, we can`t promise that everything will stay completely secure when you send it to our website.
If you send your personal information, you’re doing so at your own risk. You are responsible for taking personal steps to protect your personal information against unauthorized disclosure or misuse.
Protected Health Information (PHI)
If you submit any health-related information through our website or patient portal, it may be protected under the Health Insurance Portability and Accountability Act (HIPAA). For more information about how we handle your PHI, please refer to our Notice of Privacy Practices.
Disclosures
Mulberry Family Medicine reserves the right to comply with legal requirements, in which we may release the personal information we collect without notifying you when we reasonably believe:
Disclosure is necessary to comply with the law, regulatory or judicial requirement (e.g., court order);
To protect the security of the website or Mulberry Family Medicine’s legal rights, property or safety of its patients, employees, affiliates or the public;
To prevent or investigate fraud or illegal activities;
To protect you or others from threats of imminent harm; or
To respond to an emergency.
We also reserve the right to report to appropriate law enforcement or government agencies any activities that we, in good faith, believe to be unlawful without providing notice to you.
Children
This website is not intended for use by children under the age of 13. We do not knowingly collect or maintain personal information from children without parental consent. If you are eligible to use our website but are under the age of 18, we ask that your parents be involved in any information you provide to us about yourself or others.
External Links
For your convenience, we may provide links to websites owned and operated by unrelated third parties. We are not responsible for the content or privacy practices of those sites. We encourage you to review their privacy policies before providing any personal information.
Contact
Should you have any questions about our Privacy Policy or other policies, please contact Mulberry Family Medicine a drwoz@mulberrymd.com or:
Mulberry Family Medicine PLLC
150 Allens Creek Road
Suite 110
Rochester, NY 14618
Attn: Shaula Woz, M.D., M.P.H.
THIS PRIVACY POLICY IS SUBJECT TO CHANGE WITHOUT NOTICE. ANY REVISIONS TO THIS PRIVACY POLICY MAY APPLY TO THE INFORMATION WE ALREADY HAVE ABOUT YOU AT THE TIME OF THE CHANGE AND ANY PERSONAL INFORMATION CREATED OR RECEIVED AFTER THE CHANGE TAKES EFFECT. YOUR CONTINUED USE OF THE WEBSITE AFTER AN UPDATE TO THIS PRIVACY POLICY INDICATES YOUR ACCEPTANCE OF THE UPDATED PRIVACY POLICY.
Last updated: September 1, 2025